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NEWS & RESOURCES

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November 17, 2020

What Is Online Reputation Management Online Reputation Management (ORM) is a complex set of strategies that maintains a business’s positive online reputation while minimising negative…

Benefits of Online Reputation Management

September 2, 2020

10 Do’s and Don’ts to Guide Your Digital Marketing Strategy Whether you’re a small or big company, it’s essential to have a clear digital marketing…

How to Create a Digital Marketing Strategy?

September 23, 2019

The internet landscape has changed dramatically since the 1990s. Gone are the times when it was merely enough to have a presence online, and trends…

Google Calls for Mobile Responsive Websites

September 23, 2019

The potential customers that visit your company’s website from an AdWords campaign may originate from a variety of search terms, depending on the keywords bought…

Competitor Keywords And How To Use Them For Your AdWords Campaign

September 23, 2019

Within Southeast Asian Markets, Singapore companies rank #2 for digital advertising spend versus total advertising spend. As business owners, we have to consider if we…

Singapore: One of the Top Digital Consumers in the World

September 23, 2019

With the continued growth and increasing popularity of social platforms (Facebook, Instagram, Twitter) as well as private messaging apps (Facebook Messenger, SnapChat, Whatsapp, and WeChat),…

Dark Social as a Marketing Opportunity

September 23, 2019

Hyper-connected consumers are changing the way media is consumed and interacted with.  This begs the questions of how our communication strategies need to change to…

Evolution of Digital Age by Hyper-Connected Lives

September 23, 2019

eMarketer and IAB Singapore recently released South East Asia’s first digital ad spending report for this region. The report mainly covers the market in 6…

Singapore’s Ad Spend to Increase to $376.5 Million This Year

September 23, 2019

It has been three years since Google officially acknowledged the HTTPS protocol as a ranking signal. To recap slightly on the differences between HTTP and…

The One Thing You Can Do Today To Fast Track Your Website on SEO

September 23, 2019

Google is on a mission to provide users with more high-quality content. Last October 1, they announced through a blog post that they’re removing the…

Google Enables More High-Quality Content, Removes First Click Free Policy

September 23, 2019

In the ever-changing world of Search Engine Marketing (SEM), advertisers, site owners and online entrepreneurs need to stay on top of trends. There’s no doubt…

Where Will Search Marketing Be, One Year From Now?

September 23, 2019

The word remarkable can be easily thrown around, yet only a few can achieve it in their works. The same is true with Content. Just…

5 Viable Tips In Creating Remarkable Content

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