PSG For Digital Marketing and E-Commerce Solutions
SMEs are eligible for up to 50% Productivity Solutions Grant (PSG) support for the adoption of PSG Digital Marketing Grant and PSG E-commerce Grant, a Pre-Approved Solution under the IMDA SMEs Go Digital programme.
Check Your Eligibility Now!
What is the Productivity Solutions Grant (PSG)?
There are more than 100 government schemes available in Singapore to support your business, and the Productivity Solutions Grant (PSG) is one of them. The Productivity Solutions Grant (PSG) aims to assist companies looking to embark/ continue their digitization and productivity upgrading efforts by deploying pre-scoped IT solutions, equipment, and consultancy services. All government grants for businesses are hosted on the Business Grants Portal (BGP) so that you can apply, manage, and track your grants with ease.
The Productivity Solutions Grant was launched in April 2018 to help businesses improve their business processes and operations with the adoption of technology. It provides funding support for both sector-specific solutions and generic solutions. Sector-specific solutions are intended for companies within a specific vertical such as education, logistics, retail, and travel agents. Generic solutions can be used for businesses across various verticals and sectors to raise companies’ productivity.
Productivity Solutions Grant (PSG) For Digital Marketing & E-Commerce Website
In October 2021, digital marketing solutions were included under the PSG. With this new inclusion, local small and medium businesses will receive PSG funding to build and strengthen their online presence. Eligible businesses can have their digital marketing solutions costs defrayed by up to 50%.
W360 Group is a PSG pre-approved vendor for digital marketing and e-commerce solutions, and you can leverage our pre-scoped PSG funding support to acquire new market growth and opportunities. Read more about our PSG-supported solutions.
What is the maximum funding support for Productivity Solutions Grant (PSG Grant)?
From 1 April 2023 onwards, the PSG grant Singapore provides PSG funding support for up to 50% of the qualifying cost of pre-approved solutions.
Each eligible business has an annual grant limit of SGD30,000 per financial year (ending 31 March) with Productivity Solutions Grant Enterprise Singapore. This annual grant cap will be refreshed at the start of the next financial year.
Eligibility For Productivity Solutions Grant (PSG)
You are eligible for the Productivity Solutions Grant (PSG Singapore) if:
- Your business is registered and operating in Singapore
- Your company does not fall under these categories:
- Charities
- Institutions of Public Characters (IPCs)
- Religious Entities
- Voluntary Welfare Organization (VWO)
- Government agencies and subsidiaries.
- Your business has a minimum of 30% local shareholding (for selected solutions only)
- If your company belongs to a Corporate Group*, your Company Group’s annual sales turnover should be not more than S$100 million, OR Company Group employment size should be no more than 200 employees
- Purchase/lease/subscribe the IT solution(s) or equipment(s) to be used in Singapore.
* A corporate group is made up of the applicant, holding companies owning ≥ 50% of the applicant, and subsidiaries that the applicant owns ≥ 50% of.
SkillsFuture Enterprise Credit (SFEC)
The cost of the pre-scoped IT solutions, equipment, and consultancy services (including digital marketing solutions) supported by the PSG can be further defrayed with the SkillsFuture Enterprise Credit for eligible employers.
The SkillsFuture Enterprise Credit (SFEC) aims to encourage employers to invest in enterprise transformation and the capabilities of their employees. Eligible employers will receive a one-off S$10,000 credit to cover up to 90% of out-of-pocket expenses on qualifying costs for supportable initiatives, over and above the support levels of existing schemes. Businesses can only use up to S$7,000 of the credit for enterprise transformation, but there is no limit on the amount that can be used for workforce transformation.
You can log into the Business Grants Portal (BGP) to check if you are eligible for SFEC and also the total remaining credit to date.
Accessing your SkillsFuture Enterprise Credit (SFEC) details via the Business Grants Portal (BGP)
Eligibility For SkillsFuture Enterprise Credit (SFEC)
Eligible employers have been qualified for SFEC over 5 qualifying periods. The table below illustrates the qualifying periods and the eligibility criteria for each qualifying period.
| Qualifying Periods | Eligibility Criteria | |
|---|---|---|
| SFEC (Budget 2020) |
|
Employers must meet the following conditions over any of the qualifying periods:
|
| SFEC Expansion (Budget 2022) | 1 January 2021 – 31 December 2021 | Employers must meet the following conditions over the qualifying period:
|
Boost Your Business with PSG Funding
The pandemic has adversely impacted many people and businesses. The abrupt tightening measures to combat the wave of infections had been disruptive and made business operations unpredictable. Brick-and-mortar stores and businesses that have not gone digital, suffered greater negative business impacts in these difficult times and the pandemic has incapacitated many businesses across the world. Digitalization for companies is crucial for survival and is essential to building a more resilient business to tide through unpredictable and challenging times.
Going digital need not be complicated or expensive. With the expansion of PSG to include digital marketing and e-commerce, you can leverage on PSG to build and strengthen your online presence and grow your business.
Find Out More About PSG Digital Marketing Grant.
Digital Marketing Solutions
W360 Group is a trusted, pre-approved PSG vendor specializing in digital marketing. By leveraging our pre-scoped solutions, you can reduce up to 50% of your digital marketing expenses. Our offerings include:
- Thorough Digital Marketing Needs Analysis: We assess your business requirements to tailor the most effective strategies.
- Strategic Digital Marketing Development: Crafting targeted strategies to amplify your online presence.
- Creative Digital Content Creation: Designing engaging digital assets that resonate with your audience.
- Optimized Campaign Management: Developing, managing, and fine-tuning campaigns to drive maximum results.
- Comprehensive Reporting: Delivering insightful reports to keep you informed and in control.
- Reliable Support: Providing timely and professional assistance throughout your digital marketing journey.
Activate our Digital Superheroes now to kick-start your digital journey!
E-Commerce Website Solutions
As a pre-approved PSG vendor, W360 Group offers specialized e-commerce website solutions that can help you save up to 50% on your e-commerce development costs. Our services include:
- In-Depth E-Commerce Needs Assessment: Identifying the key requirements to build a robust online store.
- Tailored E-Commerce Strategy: Developing strategies that enhance your online sales and customer experience.
- Custom Website Design and Development: Crafting an intuitive and visually appealing e-commerce platform.
- Seamless Integration of Payment and Shipping Solutions: Ensuring a smooth transaction process for your customers.
- Detailed Performance Analytics: Providing comprehensive reports to track and optimize your online store’s performance.
- Dedicated Support: Offering ongoing, professional support to ensure your e-commerce platform runs smoothly.
Join Our Happy & Satisfied Clients
I have been with W360 for more than 3 years. I engaged Karin to handle my digital marketing, such as Google Pay-Per-Click
and SEO service. Karin frequently comes over for quarterly reviews with new ideas and suggestions to improve my business. It has been a wonderful experience with her.
Sapphire Windows
Sales & Marketing Manager
We partnered with W360 to expand our reach to customers through SEM. The process was easy and our business enquiries have seen an improvement. The W360 team also provides great support whether it comes to helping in analyzing/managing our SEM budget or if there are any issues with our website. Our business manager also provides key insights into the best strategies for our industry as an accounting firm and is constantly looking for ways to help us expand further. Great job!
Thong & Lin
Director
W360 Group has been managing my small business’ SEM campaign, which delivers results. My client base has increased since I started using their service. I highly recommend them for their professionalism!
Cosy Little Pets Corner
Managing Director
W360 has been managing my search campaign for many years. They have a good understanding of my marketing needs and have been very responsive to my - ad-hoc requests. Thank you for the partnership to help grow my business.
Clariti Hearing
Managing Director
PSG Application, Approval & Claim Process
CONNECT
Connect with our qualified Business Consultant
We will check your business’ eligibility for PSG Digital Marketing
The Business Consultant will perform a business needs analysis and provide recommendations on the most optimal digital marketing solutions for you
QUOTATION
As a PSG pre-approved vendor for digital marketing, we will provide a quotation for the selected digital marketing solution
APPLICATION
Our Business Consultant will advise you of the necessary documents and process to facilitate your application for the PSG Digital Marketing Solutions
Log into the Business Grants Portal (BGP) with your CorpPass to submit your PSG Grant application
APPROVAL
Upon approval of your PSG application by Enterprise Singapore, log into the Business Grants Portal (BGP) with your CorpPass to accept the Letter Of Offer
EXECUTION
Our experienced and qualified digital marketing team will work with you to execute the digital marketing solution
Upon the delivery of the digital marketing solution, our Business Consultant will perform a final digital marketing campaign review, handover all necessary digital assets and access, and prepare a final report to facilitate your PSG claim
CLAIM
Log into the Business Grants Portal (BGP) to submit your claim
Claim disbursement can take up to 4 to 6 weeks to process
Required Documents For Application For Productivity Solutions Grant (PSG):
- Company’s Financial Statements
- Company financial statements (FS) for the past 3 years must be submitted.
- For newly incorporated companies (i.e. < 1 year), you may attach other relevant supporting documents such as: to-date unaudited financial statements or management accounts endorsed by the company’s shareholder/director stated in ACRA.
- ACRA Bizfile
- Vendor Quotation. Quotation for a pre-scoped solution of your choice from a PSG pre-approved vendor. Please also take note of the following when preparing the quotation:
- The Grant Applicant must not have made any payments or deposits prior to application.
- The quotation must be addressed to the grant applicant’s registered company name as per the company’s ACRA Bizfile. Short-form and/or other names will not be accepted. E.g. If the registered company is ABC Global Pte Ltd, ABC Global (without ‘Pte Ltd’) will not be accepted.
PSG GRANT Frequently Asked Questions
Eligible companies can apply for more than one PSG based on their business needs, but each company can only purchase one package per solution category per deployment location.
Pre-approved vendors for PSG are assessed by IMDA on their capability and capacity. Their pre-approved solutions are appraised to be effective, market-tested, cost-effective, and meet the requirements of the target industries. W360 Group is a pre-approved PSG vendor for digital marketing solutions with a proven track record in building digital success for businesses across Asia.
Please ensure you have:
- A quotation from the pre-approved vendor of your choice
- CorpPass
- Past 3 years’ Financial Statements
- ACRA Business File
As a pre-approved PSG vendor for digital marketing, our friendly Business Consultant will assist and support you from consultation to application and claim.
Eligible businesses will receive a one-off S$10,000 credit to cover up to 90% of out-of-pocket expenses on qualifying costs for supportable initiatives (including PSG), over and above the support levels of existing schemes.
- The company has purchased the IT solutions/ equipment/ consultancy services, or digital marketing solutions approved in the application.
- The company has used the solution (in the case of PSG digital marketing solutions, the digital marketing campaigns must be completed).
- The company has all the required documentation.
- Signed quotation with the pre-approved solution as per the application
- An invoice for the purchased solution
- Payment receipt of the purchased solution
- Bank statement showing the payment(s) made for the purchased solution
- Usage Report
