Productivity Solutions Grant PSG Funding Support

PSG For Digital Marketing and E-Commerce Solutions

SMEs are eligible for up to 50% Productivity Solutions Grant (PSG) support for the adoption of PSG Digital Marketing Grant and PSG E-commerce Grant, a Pre-Approved Solution under the IMDA SMEs Go Digital programme.

What is the Productivity
Solutions Grant (PSG)?

There are more than 100 government schemes available in Singapore to support your business, and the Productivity Solutions Grant (PSG) is one of them. The Productivity Solutions Grant (PSG) aims to assist companies looking to embark/ continue their digitization and productivity upgrading efforts by deploying pre-scoped IT solutions, equipment, and consultancy services. All government grants for businesses are hosted on the Business Grants Portal (BGP) so that you can apply, manage, and track your grants with ease.

The Productivity Solutions Grant was launched in April 2018 to help businesses improve their business processes and operations with the adoption of technology. It provides funding support for both sector-specific solutions and generic solutions. Sector-specific solutions are intended for companies within a specific vertical such as education, logistics, retail, and travel agents. Generic solutions can be used for businesses across various verticals and sectors to raise companies’ productivity.

Productivity Solutions Grant (PSG) For Digital Marketing & E-Commerce Website

In October 2021, digital marketing solutions were included under the PSG. With this new inclusion, local small and medium businesses will receive PSG funding to build and strengthen their online presence. Eligible businesses can have their digital marketing solutions costs defrayed by up to 50%.

W360 Group is a PSG pre-approved vendor for digital marketing and e-commerce solutions, and you can leverage our pre-scoped PSG funding support to acquire new market growth and opportunities. Read more about our PSG-supported solutions.

What is the maximum funding support for Productivity Solutions Grant (PSG Grant)?

From 1 April 2023 onwards, the PSG grant Singapore provides PSG funding support for up to 50% of the qualifying cost of pre-approved solutions.

Each eligible business has an annual grant limit of SGD30,000 per financial year (ending 31 March) with Productivity Solutions Grant Enterprise Singapore. This annual grant cap will be refreshed at the start of the next financial year.

Eligibility For Productivity Solutions Grant (PSG)

You are eligible for the Productivity Solutions Grant (PSG Singapore) if:

Your business is registered and operating in Singapore Tailored to Your Work

Your company does not fall under these categories

Charities
Institutions of Public Characters (IPCs)
Religious Entities
Voluntary Welfare Organization (VWO)
Government agencies and subsidiaries.

Your business has a minimum of 30% local shareholding (for selected solutions only)

If your company belongs to a Corporate Group*, your Company Group’s annual sales turnover should be not more than S$100 million, OR Company Group employment size should be no more than 200 employees

Purchase/lease/subscribe the IT solution(s) or equipment(s) to be used in Singapore.

SkillsFuture Enterprise Credit (SFEC)

The cost of the pre-scoped IT solutions, equipment, and consultancy services (including digital marketing solutions) supported by the PSG can be further defrayed with the SkillsFuture Enterprise Credit for eligible employers.

The SkillsFuture Enterprise Credit (SFEC) aims to encourage employers to invest in enterprise transformation and the capabilities of their employees. Eligible employers will receive a one-off S$10,000 credit to cover up to 90% of out-of-pocket expenses on qualifying costs for supportable initiatives, over and above the support levels of existing schemes. Businesses can only use up to S$7,000 of the credit for enterprise transformation, but there is no limit on the amount that can be used for workforce transformation.

You can log into the Business Grants Portal (BGP) to check if you are eligible for SFEC and also the total remaining credit to date.

Accessing your SkillsFuture Enterprise Credit (SFEC) details via the Business Grants Portal (BGP)

Eligibility For SkillsFuture Enterprise Credit (SFEC)

Eligible employers have been qualified for SFEC over 5 qualifying periods. The table below illustrates the qualifying periods and the eligibility criteria for each qualifying period.

Scheme	Qualifying Periods	Eligibility Criteria
SFEC (Budget 2020)	1 April 2019 to 31 March 2020 1 July 2019 to 30 June 2020 1 October 2019 to 30 September 2020 1 January 2020 to 21 December 2020	Employers must meet the following conditions over any of the qualifying periods: Have contributed at least S$750 Skills Development Levy (SDL); Have employed at least 3 Singapore Citizens (SCs) or PRs every month in the same period; Have not been qualified at any earlier period. All employers have already been qualified and notified.
SFEC Expansion (Budget 2022)	1 January 2021 – 31 December 2021	Employers must meet the following conditions over the qualifying period: Have employed at least 3 SCs or PRs every month; Have not been previously qualified for SFEC; Are not in default of their SDL contributions; Do not have an inactive ACRA status. Newly qualified employers were notified in April 2022.

Boost Your Business with PSG Funding

The pandemic has adversely impacted many people and businesses. The abrupt tightening measures to combat the wave of infections had been disruptive and made business operations unpredictable. Brick-and-mortar stores and businesses that have not gone digital, suffered greater negative business impacts in these difficult times and the pandemic has incapacitated many businesses across the world. Digitalization for companies is crucial for survival and is essential to building a more resilient business to tide through unpredictable and challenging times.

Going digital need not be complicated or expensive. With the expansion of PSG to include digital marketing and e-commerce, you can leverage on PSG to build and strengthen your online presence and grow your business.

Find Out More About PSG Digital Marketing Grant.

Eligibility For SkillsFuture Enterprise Credit (SFEC)

W360 Group is a trusted, pre-approved PSG vendor specializing in digital marketing. By leveraging our pre-scoped solutions, you can reduce up to 50% of your digital marketing expenses. Our offerings include:

Thorough Digital Marketing Needs Analysis

We assess your business requirements to tailor the most effective strategies.

Strategic Digital Marketing Development

Crafting targeted strategies to amplify your online presence.

Creative Digital Content Creation

Designing engaging digital assets that resonate with your audience.

Optimized Campaign Management

Developing, managing, and fine-tuning campaigns to drive maximum results.

Comprehensive Reporting

Delivering insightful reports to keep you informed and in control.

Reliable Support

Providing timely and professional assistance throughout your digital marketing journey.

E-Commerce Website Solutions

As a pre-approved PSG vendor, W360 Group offers specialized e-commerce website solutions that can help you save up to 50% on your e-commerce development costs. Our services include:

In-Depth E-Commerce Needs Assessment: Identifying the key requirements to build a robust online store.
Tailored E-Commerce Strategy: Developing strategies that enhance your online sales and customer experience.
Custom Website Design and Development: Crafting an intuitive and visually appealing e-commerce platform.
Seamless Integration of Payment and Shipping Solutions: Ensuring a smooth transaction process for your customers.
Detailed Performance Analytics: Providing comprehensive reports to track and optimize your online store’s performance.
Dedicated Support: Offering ongoing, professional support to ensure your e-commerce platform runs smoothly.

Search Engine Optimization (SEO)

SEO is an important always-on strategy to put you in front of prospects seeking what you offer.

Search Engine Optimization (SEO)

SEO is an important always-on strategy to put you in front of prospects seeking what you offer. Is your website ranked on page 1 of Google organic search results for keywords that are important to you?

Learn more

Search Engine Marketing (SEM)

With 3.5 billion daily Google searches, Search Engine Marketing (SEM) gives your business instant visibility when customers are looking for your products or services.

Search Engine Marketing (SEM)

There are 3.5 billion searches on Google every day. Search Engine Marketing (SEM) offers instant visibility for your business when your customers are searching for your products and services.

Learn more

Social Media Advertising

3.48 billion people spend 153 minutes daily on social media. Are you using it to grow your business?

Social Media Advertising

There are 3.48 Billion active social media users who spent about 153 minutes on social media daily. Are you using social media to grow your business?

Learn more

Programmatic Advertising & Marketing

Programmatic Advertising & Marketing allows for more targeted and relevant reach of your customers without the complexity.

Programmatic Advertising & Marketing

Programmatic Advertising & Marketing allows for more targeted and relevant reach of your customers without the complexity.

Learn more

Consultation

We learn about your business, goals, and users

Planning

We define structure, features, and timelines

Design

We create mockups that match your brand

Development

We code the site using modern, scalable tech

Testing

We check performance, security, and responsiveness

Launch

We deploy the site and ensure everything runs smoothly

Support

We provide updates, fixes, and improvements as needed

Support

We provide updates, fixes, and improvements as needed

Join Our Happy & Satisfied Clients

PSG Application, Approval & Claim Process

Required Documents For Application For Productivity Solutions Grant (PSG):

Company’s Financial Statements
- Company financial statements (FS) for the past 3 years must be submitted.
- For newly incorporated companies (i.e. < 1 year), you may attach other relevant supporting documents such as: to-date unaudited financial statements or management accounts endorsed by the company’s shareholder/director stated in ACRA.
ACRA Bizfile
Vendor Quotation. Quotation for a pre-scoped solution of your choice from a PSG pre-approved vendor. Please also take note of the following when preparing the quotation:
- The Grant Applicant must not have made any payments or deposits prior to application.
- The quotation must be addressed to the grant applicant’s registered company name as per the company’s ACRA Bizfile. Short-form and/or other names will not be accepted. E.g. If the registered company is ABC Global Pte Ltd, ABC Global (without ‘Pte Ltd’) will not be accepted.

PSG GRANT Frequently Asked Questions

How many PSG grants can I apply for?

Eligible companies can apply for more than one PSG based on their business needs, but each company can only purchase one package per solution category per deployment location.

Who are the PSG pre-approved vendors?

Pre-approved vendors for PSG are assessed by IMDA on their capability and capacity. Their pre-approved solutions are appraised to be effective, market-tested, cost-effective, and meet the requirements of the target industries. W360 Group is a pre-approved PSG vendor for digital marketing solutions with a proven track record in building digital success for businesses across Asia.

What do I need to prepare for the PSG digital marketing application?

Please ensure you have:

A quotation from the pre-approved vendor of your choice
CorpPass
Past 3 years’ Financial Statements
ACRA Business File

As a pre-approved PSG vendor for digital marketing, our friendly Business Consultant will assist and support you from consultation to application and claim.

I am a sole proprietor. Am I eligible for the PSG Grant?

Yes, you are eligible for PSG as long as your business meets all the criteria above

How long does it take to process the PSG Grant application?

Processing time is about 6 weeks from the date of submission of all required information on the Business Grant Portal. It is strongly encouraged for companies to submit their applications ahead of time to account for the processing duration and application outcome.

Can I purchase the pre-approved solution before PSG is approved?

Companies have the option to proceed with the selected IT solutions/equipment/consultancy services or digital marketing solutions upon application submission but before the application outcome. However, you will not be able to claim for the solution/service if the application is unsuccessful.

When do I submit my PSG claim?

You need to ensure the following are completed before you submit your PSG claim:

The company has purchased the IT solutions/ equipment/ consultancy services, or digital marketing solutions approved in the application.
The company has used the solution (in the case of PSG digital marketing solutions, the digital marketing campaigns must be completed).
The company has all the required documentation.
- Signed quotation with the pre-approved solution as per the application
- An invoice for the purchased solution
- Payment receipt of the purchased solution
- Bank statement showing the payment(s) made for the purchased solution
- Usage Report

Strategy

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Consultancy

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Consultancy

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Positioning

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Positioning

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